CAI INTERNATIONAL
CAI International, Inc. is one of the world's leading intermodal freight container leasing and management companies.
The Design Boutique’s strategic brand discovery process provided a guide to developing the core look and feel of CAI International, Inc. as they went public in 2007. We created Brand Identity guidelines that served as a handbook to creating all the subsequent marketing materials.
Projects Include: Brand Book, PowerPoint, Advertising, Print Collateral and Business System